The thought here is interesting, and the set up of the piece is surprisingly very simple but effective. Overall it doesn't seem too successful, but in the end that doesn't really matter at all I guess.

This just about qualifies as a viral, it is certain to eat it's way through the internet with some voracity, simply for it's slow motion style and breaking two things by smashing them together.

I can't help but feel it could all have been a little more impressive though.