BK - where flavour is King, interesting attempt to glamourise BK - but does it work?!BK - try to go upmarket?
BK - where flavour is King, interesting attempt to glamourise BK - but does it work?!
McD USA: Private eye campaign
McDonald's launches a new campaign, "Big Mac: Private Eye," with comical TVCs from the U.S. The ad is geared to promote the new McCafe Frozen Strawberry Lemonade, and features personified menu items attempting to solve a mystery. The key players in the campaign are Big Mac, the private eye, and Frozen Strawberry Lemonade, both of which fall in love while on the case. McDonald's proclaims more of the humorous short skits are, "coming soon to a mouth near you," and states they're brought to viewers courtesy of Comedy Central.
Subway - double foot long
Copy: MVO: Dinner time is it? Voila! Two Regular Footlongs for an incredible $9. Available every day at your local Subway restaurant, after 4pm, and all day Sunday. It's more than dinner, it's your destiny! Title: Subway eat fresh.
KFC Aust - complete treat
Copy: Super: MEETING IN PROGRESS. MVO: Spoil yourself with KFC's new Complete Treat. Start with an entrée of Original Recipe Chicken, moving on to a delicious main of an Original Fillet Burger with chips, drink and finishing with… Guy: Ah, dessert! MVO: A mouthwatering Choc Brownie Bite, a real treat from start to finish. Now that's so good! Title: KFC sogood.
KFC hotwings
KFC promotes their Hot Wings with a bold TVC from Puerto Rico. The ad features the wings being prepared as it boasts, "Kentucky Hot Wings. Wings so tasty they don't need a sauce." KFC conveys their recipe consists of only chicken and spices while proclaiming they are crunchy and spicy for a taste explosion in every bite, and details they're available starting from only $1.99
KFC Brazer France
KFC promotes their Brazer with a new TVC from France positioning the chicken sandwich as irresistible. The spot features a KFC employee who's confused with the lack of customers in the restaurant until he discovers all of them surrounding the oven containing the popular sandwich. KFC proclaims the Brazer is an oven roasted chicken filet topped with cheese, tomatoes and lettuce all nestled on ciabatta bread and boasts, "Oven-cooked chicken has never had it so good."