Nice insight driven brand ad about how everyone has their own way of enjoying thie McDs

The steaming superlite - nice ambient promo again form Mcds Vancouver

Couldn't resist to share this. Who needs an art director, when you have trees? Lots of quietly impressive ideas from this UK Based Artist.

Tim Knowles

Ever find yourself glazing over when confronted with a 30 page slide show of bar graphs, figures, pie graphs and spider graphs, making the uninteresting dull and laborious.

This tends to be the primary function of quantitative analysis, up until now. Over at informationisbeautiful.net David McCandless presents all kinds of information in a way that makes facts and figures interesting and frankly, beautiful again.

There are certainly lessons here that can be learned about making information digestible in order for it to be memorable, rather than just dull. In a society that is in dire need of a clear analysis of all our global issues, David is a bit like the Wizard of Oz.

An example of this is his analysis of Drug deaths versus news reported deaths caused by the drug. Goes to show, don't believe everything you read.

For those of you who don't know about TED.com, shame on you. It's a great inspirational source of many people from different areas talking freely on their specialised topics.

This one from AD Guru Rory Sutherland is as eye opening as you would expect, as he discusses perceived value of products and the role advertisers play in shaping the way we (as consumers) behave together as a culture at whole.

I particularly like his idea of placebo education...