The new consumers, known as the beurgeois – a combination of bourgeois and beur, slang for a French person of North African descent – have spending power worth an estimated 5.5bn euros a year.
But they don't want the foods that their parents grew up with, instead they want high end halal luxuries and a range of halal cuisines, the Guardian reports.
In response to the growing demand for halal products, which is increasing by 15 per cent a year, supermarket group Caisno has started stocking an increasing variety of halal meats.
The fast-food chain Quick has a number of halal-only burger bars and Muslim corner shops selling exclusively halal foods and drinks are also flourishing.
Yanis Bouarbi, 33, an IT specialist who started the website paris-hallal.com, which lists restaurants in France serving halal food, said wealthy young Muslims were behind the new trend.
"When our parents and grandparents came to France they did mostly manual work and the priority was having enough to feed the family," he told the Guardian.
"But second or third-generation people like me have studied, have good jobs and money and want to go out and profit from French culture without compromising our religious beliefs. We don't just want cheap kebabs, we want Japanese, Thai, French food; we want to be like the rest of you."
Mr Bouarbi said that the halal boom was taking place because young Muslims had more money. His website now lists more than 400 restaurants in Paris and its suburbs, and he plans to expand it to other French cities.

McDonald's Corp. Chief Executive Officer Jim Skinner received compensation valued at $17.6 million for 2009, an increase of 29 percent, according to a regulatory filing Friday.
Skinner got the biggest boost from a large increase in a performance-based cash bonus. In 2008, his compensation was valued at $13.6 million. In 2009, the 65-year-old got a base salary of $1.4 million, up 4 percent from 2008. He received an $11.5 million performance-based bonus last year, two-and-a-half times what he got the previous year. Much of the bonus -- $8.3 million -- was from a long-term incentive plan award paid out once every three years.

Here's your amusing commercial of the week: Burger King swipes McDonald's recipe in this ad spot.
The "King" jumps a fence into McDonald's headquarters late at night. He then breaks into the building and steals the recipe for the Sausage McMuffin with Egg breakfast sandwich.
"It's not that original, but it's super affordable."
Looks like Burger King is going with honesty to get more game in the breakfast sandwich market...
Watch it on YouTube
http://www.youtube.com/watch?v=Lag2vDx2faQ&feature=player_embedded

KFC has completed the rollout of a revolutionary waste oil management system from PDM Oilsense in all its branded restaurants and majority of franchisees throughout the UK.

The use of Oilsense will enable KFC to recycle over seven million litres of used cooking oil into biodiesel each year. Furthermore, a net reduction in CO2 is being achieved by improving the efficiency of the supply chain in terms of storage, collection and recycling. For example, the remote monitoring of the storage tanks is allowing collection routes to be planned to maximise efficiency and reduce road miles. Oilsense also provides external and internal oil storage tanks to clear areas of numerous oil cans and barrels and PDM Oilsense provides analyses of the used cooking oil to understand levels of free fatty acids - helping KFC get optimum use of its oil and avoid waste and cost by changing it too early. Feedback on the system has been extremely positive, with staff reporting it performing exceptionally well with improved efficiency compared to previous systems, with less risk from spilt oil. Herbert Sebukima, equipment manager at KFC, commented: "It's fantastic to roll out a system that will enable us to further improve the efficiency of our restaurants. As a global company, watching our environmental impact is a fundamental part of our strategy, including finding a sustainable solution for used oil. Oilsense provides the environmental answer to this problem, as well as giving us practical solutions and health and safety benefits."

Sales of organic food, drink and other products slumped by 12.9% in the UK last year as producers battled against a downturn in consumer demand and the worst trading climate for 20 years, new figures reveal today. Cost-conscious shoppers turned their backs most decisively on organic fruit, vegetables, meat and bread, where the price differential with the non-organic equivalent has traditionally been the biggest.
Home delivery organic vegetable and fruit boxes also fell out of favour, with a 9.8% slump in sales, while sales of organic goods in supermarkets fell by 12.2%, and in the independent sector – farm shops and health food outlets – by 17.7%.
Overall, organic sales fell last year from a record high of £2.1bn in 2008 to £1.84bn, according to the Organic Market Report 2010, released at the Natural and Organic Products Europe show in London. The report provides the most up-to-date analysis of the organic market, examining the performance of different sectors and polling consumers. It is produced every year by the Soil Association, which promotes organic farming and food in the UK as well as overseeing the main accreditation scheme.
Despite the publicity given to animal welfare by chefs such as Jamie Oliver and Hugh Fearnley-Whittingstall, consumers also fell out of love with expensive organic meat. Demand for organic beef fell by 30% and lamb by 10%, with organic chicken production slashed by 20% as retailers responded to falling demand by reducing shelf space. Sales of fresh poultry and game slumped by 28.2%.
But on a positive note, the report also indicates clear signs of increasing confidence among consumers. Based on evidence from the early months of this year, the Soil Association predicts a modest market expansion of between 2% and 5% in 2010.
Among the three supermarkets with the biggest share of the organic market – Sainsbury's, Tesco and Waitrose – it is the latter that has proved most resilient. Its organic sales dipped by only 3.5% and it is now predicting growth of 3%-5% this year. Tesco said its sales of organic vegetables were increasing after more than a year of decline.
Last year a controversial Food Standards Agency study reported that there were "no important differences in the nutrition content, or any additional health benefits, of organic food when compared with conventionally produced food."
Despite the slump, the report shows that sales of organic food are still three times higher than in 1999 and more than 50% higher than five years ago. And organic health and beauty products have continued to grow rapidly, with sales increasing by a third to £36m.
Rachel Watson, director of Riverford, the UK's largest provider of fruit and vegetable box schemes, said the company was confident about the future.

BEIJING - ANGRY customers mobbed Kentucky Fried Chicken outlets in China this week, turning over tables at a Beijing restaurant, in anger over a coupon promotion gone awry, state media reported on Thursday.
The trouble flared on Tuesday as the US restaurant chain launched a promotion in which coupons downloaded from the Internet could be exchanged for food at KFC outlets, the Global Times newspaper said.
Customers became angry after staff refused to accept some coupons for the 'Super Tuesday' promotion, saying they were fake.
Angry coupon-holders at one branch in Beijing's central business district flipped over chairs and tables and had to be dispersed by police, the Global Times said. The report did not mention any injuries or damage.
Crowds also gathered in at least one Shanghai branch, the newspaper said, adding that complaints were reported in at least four other major cities.
'It is with great regret that the promotion activity caused trouble for some consumers. This was not the original intention of the activity we designed and for this we are deeply sorry,' said a KFC statement dated on Tuesday. The fast-food chain has more than 2,100 outlets in 450 cities around China.

McDonald's is ramping up its social-media efforts in the U.S., naming its first director-social media, Rick Wion.
Mr. Wion, who hails from GolinHarris, Chicago, has handled social-media projects for McDonald's since 2006. He was a founding member of the McDonald's Digital Task Force, which established the company's digital strategy.
In an interview, Mr. Wion said his marching orders are three-fold: using social media to build the business, manage customer problems, and beef up outreach to target groups such as mommy bloggers. Mr. Wion will work with the fast feeder's U.S. media relations team, and will soon have support staff. Mr. Wion will report to Heather Oldani, director-external communications and public relations.
Ms. Oldani said Mr. Wion's hire is the capstone to a full year spent devising a dedicated social-media strategy, assessing opportunities and establishing a method of determining ROI in the space. "Now it's time to have [someone] dedicated 100% of the time, rather than someone who's got a day job on top of a day job."
His first McDonald's social-media project, back in 2006, involved a publicity tour for Sarah Ferguson and Ronald McDonald House Charities for which he and his team developed a travel journal. More recently, Mr. Wion was involved in establishing the McDonald's Twitter handle, @mcdonalds, and establishing the process for responding to consumer complaints, among other things. The team has also put in place regulations for regional markets looking to set up their own feeds, like @mcdonalds_cincy. Regions must, for instance, identify their area in the handle in the event there's a promotion in Cincinnati that isn't going on in Philadelphia.
One of Mr. Wion's first major projects will be stepped-up outreach to mommy bloggers, which the chain has been courting for several years through its Moms Quality Correspondents. McDonald's will be reaching out to the group in a variety of ways this summer, Ms. Oldani said.
At Golin, where Mr. Wion was VP-social media, he developed social-media strategies for other major marketers including Unilever, Johnson & Johnson and BP. He also consulted with clients on alternative uses for social media, including FDA-regulated pharmaceutical marketing. Prior to Golin, Mr. Wion was director-client technology at Smithbucklin Corp., where he advised clients in digital marketing, e-commerce and content development.

WALL STREET THESE DAYS likes the taste of McDonald's.
Wednesday, Goldman Sachs is telling clients to buy calls to benefit from potentially strong April earnings, and the addition of fruit smoothies to the chain's menu this summer.
And last week, J.P. Morgan Securities advised clients to buy calls on McDonald's (ticker: MCD) to participate in an "excellent low-risk/absolute-return opportunity."
John Marshall and Maria Grant, Goldman's influential options strategists, told clients to buy McDonald's June $70 calls, which cost 86 cents when the trade was modeled, and the stock was trading at $67.81. The trade will "break even" if the stock advances 4.5%.
Steven Kron, Goldman's restaurants analyst, rates McDonald's as "Conviction List-Buy," one of the top ratings the bank assigns to stocks. Kron's enthusiasm for the stock stems from an expectation of rising sales, continued margin gains, and lower commodity costs.
Ahead of first-quarter earnings that are scheduled to be released April 21, Goldman's options strategists say McDonald's options prices imply the stock will move 3%, up or down, when earnings are reported, compared to a median move of 2%, up or down, during the past four quarters.
If the past is prologue, the launch of the smoothies could seriously energize the stock. When McDonald's launched McCafe drinks, the stock gained 5% in a week.
However, anyone who trades McDonald's options is banking on a view not reflected in the stock or options, but rather expected by analysts and strategists.
McDonald's stock is up about 9% year-to-date, lagging Burger King (BKC), which is up 13%, and also the 31% gain for CKE Restaurants (CKR), which operates Hardee's, among others, and is the subject of a takeover battle.
The challenge for McDonald's -- and thus the risk for investors -- is posting results that convince investors that its revenue growth is sustainable in 2010.
In these situations in which market watchers might be ahead of a stock, low-priced options can help investors to better balance the risk and reward. With options prices at unusually low levels for reasons mostly attributable to the stock market's slow advance, some options are even cheaper than McDonald's dollar menu.

The owners of Cupcake Berlin, a shop in Berlin’s Friedrichshain neighborhood, itself a little like the East Village a few years ago, down to the tobacco shops and young tourists, just celebrated their third anniversary in business and know well the perils of selling cupcakes to Germans, who at best call them muffins and in rarer instances are not even sure what to do with them.